Come learn the work in the room where it's practiced.

Train in the complete Becoming You methodology. Graduate as a certified practitioner — licensed to deliver it in your own practice.

Secure your spot

AUGUST 2026 • 48 SEATS

Enrollment Open
Cohort 3

Calling all purpose practitioners.

The Becoming You Certification Program is a five-month hybrid training — three days in person at NYU, followed by monthly online sessions through final certification.

You'll master the complete methodology, the assessments, and the frameworks for guiding others through the work. You complete the program with a one-on-one certification interview with Suzy Welch and a licensing agreement to deliver the Becoming You methodology independently.

In partnership with the NYU Stern Initiative on Purpose & Flourishing

The Becoming You Certification Program


Pre-Work

JULY-AUGUST 2026


In-Person Intensive

August 7-9, 2026


Certification Course

August-November 2026


Final Test

November-December 2026


$6,500

Tuition

+$750/year

Annual License


Secure your spot

110+

Certified coaches

Allison F. Avery
Anila Churi, MBA
Beth Williams
Christine Washington, JD
Cora Brady
Denese Russell
Dr. Marjan Modara
Elisabeth Schneider
Emaan Mahmood, MBA, ACC
Heather Whitaker
Javier Olavarrieta Fernández
Jeanne Beauregard
Jennifer Gray
Kelly Kennedy, Ed.D
Kelly Perri
Marilyn Dollar, PCC
Ming-Jung Ho, MD, DPhil, MBA
Natalie Caruncho
Shelbi Jones
Sue Schlom, MBA
Tracey Gardner
Allison F. Avery
Anila Churi, MBA
Beth Williams
Christine Washington, JD
Cora Brady
Denese Russell
Dr. Marjan Modara
Elisabeth Schneider
Emaan Mahmood, MBA, ACC
Heather Whitaker
Javier Olavarrieta Fernández
Jeanne Beauregard
Jennifer Gray
Kelly Kennedy, Ed.D
Kelly Perri
Marilyn Dollar, PCC
Ming-Jung Ho, MD, DPhil, MBA
Natalie Caruncho
Shelbi Jones
Sue Schlom, MBA
Tracey Gardner

Prerequisites

Program eligibility requirements.

The cohort is intentionally small. We look for practitioners already doing this work — and looking for a sharper instrument to do it with.

At least two of the following must be true:

  • You have experienced the Becoming You methodology (through NYU or an Intensive workshop).

  • You have 3+ years of professional experience in coaching, therapy, facilitation, education, consulting, or leadership development.

  • You hold a recognized certification in coaching or counseling.

All of the following must be true:

  • You actively work with clients, students, or communities who would benefit.

  • You are passionate about helping others find purpose and direction.

  • You have the energy and commitment to bring Becoming You into practice.

Faculty

Who you will be learning from.

Suzy Welch

Suzy Welch

Professor, NYU Stern; Director, Initiative on Purpose & Flourishing

Betsy Willis

Betsy Willis

Co-author, Your Hidden Genius; Co-founder of YouScience

Rasanath Das

Rasanath Das

Visiting Fellow, NYU Stern; Enneagram Expert

Timelines

Program details.

01

Pre-Work

Read Becoming You and complete foundational self-assessments (Values Bridge, PIE360, Career Traits Compass).

June 2026


02

In Person Foundations Training

Deep dive into Values, Aptitudes, EVIs, and the Area of Transcendence framework.

August 7-9, 2026


03

Coursework, Masterminds and Cohort Community Live Calls

Pair self-paced guided coursework — videos, white papers, podcasts, and quizzes — with live monthly Q&A calls with Prof. Suzy Welch and monthly mastermind sessions to deepen your mastery of the content and community.

August - November, 2026


04

Business Development Strategy Sessions

Enter the world as a certified practitioner with a real plan behind you. A dedicated strategy session focused entirely on your practice goals, service offerings, and business model gives you a clear path to launch.

October - December 2026


05

Final Certification

Receive your credential to carry into the world with an official Becoming You Certified Practitioner certificate, conferred by the NYU Stern Initiative on Purpose and Flourishing.

November - December 2026


Outcomes

What you'll gain.

The Practitioner Network

Featured on Suzy Welch's Becoming You Lab website with a link to your own practice.

A frameable certificate

Conferred by the NYU Stern Initiative on Purpose and Flourishing.

Community of Practice

Quarterly meetings led by Suzy Welch to keep the work sharp.

Licensing agreement

50 access codes to Becoming You tools and assessments to use with your own clients.

LinkedIn credential

A virtual badge for your LinkedIn page and personal website.

Program Costs

Cost Breakdown

$6,500

Program tuition

This cost keeps your license up to date so you can continue practicing as a certified coach.

$750

Annual license

This is the cost associated with keeping your license up to date and continued learning.

Secure your spot

Love from our Coaches

My partner and I participated and are basking in some amazing post-event a-ha!s and have been digging into next steps both as individuals thinking about career next steps and as a couple. Also, I walked out and immediately called my soon-to-graduate son and asked him to attend.

Fran L.

I loved Becoming You. It gave me the language to wrap who I am in a bow. I’m an extrovert who wants a big, fun life where I can use my voice, but I didn’t always have the data to back that up. The class assured me that I am exactly who I think I am, but it also gave me some notes on where I need to be more authentic in those values.

Shelbi J.

'Wow' is all I kept saying to myself, as I was blown away by the actionable information I gained in class. I can't stress enough how valuable the mix of qualitative and quantitative feedback was. I'll be able to forecast the next era of my career much more informed about who I am and what I'm primed to offer.

Shay M.

I left the class with a full heart and a mind brimming with possibilities. A faint light now guides me toward my purpose, and I’m ready to do the hard work to follow it. The work we did in class has become my compass - pointing me exactly where I need to go.

Keli P.

My partner and I participated and are basking in some amazing post-event a-ha!s and have been digging into next steps both as individuals thinking about career next steps and as a couple. Also, I walked out and immediately called my soon-to-graduate son and asked him to attend.

Fran L.

I loved Becoming You. It gave me the language to wrap who I am in a bow. I’m an extrovert who wants a big, fun life where I can use my voice, but I didn’t always have the data to back that up. The class assured me that I am exactly who I think I am, but it also gave me some notes on where I need to be more authentic in those values.

Shelbi J.

'Wow' is all I kept saying to myself, as I was blown away by the actionable information I gained in class. I can't stress enough how valuable the mix of qualitative and quantitative feedback was. I'll be able to forecast the next era of my career much more informed about who I am and what I'm primed to offer.

Shay M.

I left the class with a full heart and a mind brimming with possibilities. A faint light now guides me toward my purpose, and I’m ready to do the hard work to follow it. The work we did in class has become my compass - pointing me exactly where I need to go.

Keli P.

Frequently Asked Questions


Apply to the coaching program.

Start the process of joining our next cohort by setting up a time to meet us.

Secure your spot

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