Self-Determination Theory (SDT; Deci & Ryan, 1985; Ryan & Deci, 2000) holds that human flourishing depends on three psychological needs: autonomy, competence, and relatedness.
Meta-analyses confirm SDT’s robustness across cultures and domains (Ng et al., 2012). The Becoming You Method extends SDT by embedding it into a repeatable assessment-decision loop, turning these psychological needs into concrete tools for life planning.
The Becoming You Method stands in a long lineage of thinkers who asked: How should I live, and how should I decide?
Aristotle’s concept of eudaimonia defined the good life as living in accordance with virtue and realizing one’s potential. The Stoics emphasized self-mastery, resilience, and aligning one’s will with nature. Both traditions valued clarity of values, disciplined habits, and antifragility—core themes within the Becoming You Method.
Maslow’s hierarchy (1943) framed human growth as a progression toward self-actualization, while Viktor Frankl (1946) argued that purpose is the ultimate buffer against suffering. These models underscored the importance of values and meaning but lacked mechanisms to translate clarity into durable decisions.
Kahneman & Tversky’s Prospect Theory (1979) showed that humans are biased toward loss aversion and status quo preferences. Schwartz (2004) demonstrated how too much choice undermines satisfaction and increases regret. These insights highlight why structured decision frameworks are essential: without them, freedom can become disabling.
The Becoming You Method integrates these strands into a coherent, repeatable system:
- From Aristotle: the pursuit of alignment with one’s true nature.
- From Maslow and Frankl: the recognition that purpose is the deepest human need.
- From behavioral economics: the insight that decisions are fragile without guardrails.
What Becoming You adds is operationalization: turning these insights into concrete, science-backed tools that help individuals and organizations identify values, map aptitudes, and align with viable futures.
In doing so, the Method moves beyond philosophy as abstraction, psychology as diagnosis, and economics as critique. It delivers something none of these traditions fully offered: a systematic, antifragile framework for making life decisions that hold up not just in theory, but in practice.